The Mississippi State New Narrative Festival and Conference explores and documents the rapidly changing, multi-platform ways we show, tell and share stories across society, culture, politics and business.
As we look at the transformative power of the New Narrative -- the technologies, entrepreneurs, channels and creatives that are dramatically changing the way we show, tell and share stories -- I think we have an opportunity to position Mississippi State University as a proponent for responsible, truthful and ethical communication.
The new narrative and all the advancements we are seeing in citizen journalism and social media are neither positive or negative forces. While much of it is very ethical and beneficial to humanity, a lot of it is not. Like most transformative movements (i.e. globalization, advances in bioscience, etc.), it needs to be charged in the right direction. And it's up to leaders like those who are coming to our conference, and to universities like MSU, to be the conveners and champions of a New Narrative that is transforming lives, getting to the truth, and advancing humanity.
Isn't that the point of higher education as well? So when people ask me why the Department of Communication at Mississippi State University is doing this, I can't think of a more noble reason: To produce students and faculty who are framing a positive, humanity-advancing New Narrative for our state, nation and world.
Former Head of Executive and Internal Communication, The Coca-Cola Company
Principal, MAS Leadership Communication
Advisory Board Member, MSU Department of Communication